This is because the new phase of the internet will be more than an innovation, but rather a hyper-driver of consumer , relationship, information and cultural trends.
And, within this, the Metaverse appears as one of the most important spheres, enabling an online connection between people and their avatars, giving light to the iconic cinematic predictions of a futuristic life.
Embark on this universe, below:
The early stages of the internet
In general, we can understand that Web 3.0 is the kuwait cell phone number maturity of the way we inhabit and use the internet, following the same line of evolution that users and large technology and communication companies have followed over the last few decades.
In the first phase of this count, known as Web 1.0 , there was primary use of the internet, with reduced commands and potential when compared to today. A good example was newspaper news within websites, without any type of adaptation.
In the Web 2.0 phase, society can see and have much greater access to the wonders offered by the internet, all of this due to the popularization and access to tools such as smartphones, computers and applications on cell phones.
In fact, this may be the phase we are still in today. We order food and new clothes from internet-connected apps created by companies and their information systems . We also chat with friends and exchange information online.
But for this entire process to happen, it was necessary to store data on a large scale, mostly carried out by large technology companies , which control the information and use it to make the entire system run.
This includes: information for brands to sell their products based on the recognition of potential customers, and also the distribution of content based on algorithms that recognize consumer desires and choices.
In this regard, there are increasingly frequent cases of inappropriate use of this data. This has increased users' desire to have greater control over their information. And it is in this sphere that one of the precepts of Web 3.0 is born .
The emergence of Web 3.0
In general, this new phase of the Web has as its main objective the decentralization of access to information. This directly impacts the maintenance and storage of user data. Now, each machine starts to promote its own space.
This all happens using increasingly powerful equipment, based on the idea of machine learning , in which machines can process choices just like humans.
Decentralization begins to become tangible when you no longer need to access pages and media to consume information. Everyone can now create environments and talk to each other.
We can understand this new information era as a possibility of becoming increasingly owners of our own data, being less dependent on large communications companies and also replicators of our own content.
Within this new dimension, it will be possible to create a virtual life from ultra-intelligent devices and machines. Today, an example of a Web 3.0 object is NTFs , online formats for art products and creations.
Metaverse as the big bet of Web 3.0
Many people didn't understand when Mark Zuckerberg, CEO and co-founder of Facebook, changed the company's name to Meta. It turns out that the company has already taken the first steps towards Web 3.0, with its bet on the Metaverse.
The Metaverse will be a space for virtual interaction between users, differentiating itself from current fields through avatarization.