Life House Hotels: Creating Experiences Through Remarkable Brand Storytelling

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shahriya699
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Life House Hotels: Creating Experiences Through Remarkable Brand Storytelling

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Life House doesn’t skimp on the secret sauce. In other words, its properties are bursting with local color. Whether in Palm Springs or South Beach, the properties captivate the senses with attention to detail. That’s largely due, at least when it comes to dining, to the company’s director of food and beverage, Peter Litvinenko. Litvinenko works with Life House’s boutique hotel portfolio, which includes more than 50 properties across the United States. Each property emanates the charms of its surroundings to create a unique impression.

Front facade of Life House, Little Havana.

Peter’s background is certainly eclectic. He worked briefly in investment banking, held the position of art director, and even ran a branding agency. The latter experience almost gave him a superpower in the art of poland number for whatsapp hospitality. It’s by translating this branding into its business that Life House establishes its calling card.

“Hotels can be expensive. They’re often not affordable. People flock to Airbnb and boutique hotels because they reflect the character and charm of the area. Life House’s mission is to add a touch of sophistication through technology and systems. That’s our secret sauce.” – Peter Litvinenko



“It’s all about our process of creating a sense of place. We always consider the characteristics of the establishment, both the physical appearance of the place and the local culture and heritage. Our hiring practices are also consistent. We believe that’s the key to success. For example, the bartender must be familiar with the neighbourhood and be able to talk about his favourite places; he could just as easily be on the other side of the bar.”

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When talking to Peter, he often talks about “shaking things up.” Life House clearly has its own perspective, and that industry-changing mindset is also embraced by its talented team. Improving the everyday is at the heart of its efforts to elevate service levels. The company doesn’t shy away from using unconventional methods in the hospitality world—whether it’s Slack, Asana, or cutting-edge technology—in everything from communication and scheduling to tracking data points to identify opportunities to improve training efficiency and employee productivity. Using Lightspeed Restaurant Software (K-Series) with the Advanced Analytics module has provided access to server reporting and identified top performers, helping to boost revenue, identify new opportunities, and be more agile in decision-making. As Peter explains: “You’ve probably heard that some big tech companies monitor a bunch of data points to make decisions. Well, we do the same thing. It allows us to think broadly about training and talent development.”

Three young professionals enjoy dinner and drinks on the rooftop patio at Life House

The Life House experience draws you in by awakening all five senses. As you enter the lobby of the Little Havana property, you’re greeted by a smartly dressed floor manager. A sweet and spicy fragrance from the captivating Le Labo brand (available for purchase in the lobby) fills the air. A vaulted ceiling highlights a tiered chandelier of openwork baskets, drawing the eye to the fourth floor. As you enter the elevators, decorated with palm-print fabrics, a new, equally pleasant fragrance intoxicates you. Rooms are modern and understated, with crisp white linens, full-length mirrors, flat-screen TVs and built-in desks for young professionals to work on. For entertainment, head to the hotel’s rooftop terrace, which often hosts many locals and tourists looking to enjoy the endless views of the Miami sunset while sipping on a perfectly balanced cocktail.
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