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CRM is an abbreviation for Customer Relationship Management. It can be translated as "customer relationship management" or "customer relationship management." It is a management method that builds trusting relationships with customers and implements activities to develop them from "new purchases to repeat customers" and "repeat customers to fans," thereby improving the profits of both parties. There is a "CRM system" as a means of implementing this CRM. A CRM system is necessary to realize lead nurturing.


Lead nurturing deepens relationships with customers by using spain telegram database email marketing, step LINE, etc. To implement such measures, it is necessary to manage and analyze your company's customer information and then design an appropriate approach method. With a CRM system, you can take advantage of features such as "LINE messaging based on segments" and "email delivery based on user behavior history" based on centrally managed customer information, allowing even companies without special knowledge to implement appropriate measures. .

For more information about CRM systems, please see the following articles: What is a CRM (Customer Relationship Management) System? Explaining the Benefits of Introducing It, Its Functions, and How to Choose One What is a CRM (Customer Relationship Management) System? Explaining the Benefits of Introducing It, Its Functions, and How to Choose One Examples of lead nurturing measures using CRM systems Examples of lead nurturing measures using CRM systems The following are some lead nurturing measures that utilize a CRM system: Email Marketing Step LINE Content Marketing Retargeting Ads Social media management Email Marketing Email marketing is a method of building trust with customers and nurturing leads by sending emails.