Low supply creates high demand – you see that, right?

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10. Special offers for pre-sale and pre-order
Pre-release sales have been hugely successful in recent years. To be effective, they must be properly conducted – especially in terms of the offer itself.

Avid gamers eagerly await new consoles or the next release of popular games. By offering a limited number of products before the official launch, it immediately creates scarcity and a sense of “MUST HAVE IT!”



The fact that someone was not able to join the lucky group before the premiere will only whet the appetite for shopping right after it.

The same mechanism is also used in the communication (and sale) of products or malaysia rcs data services before they are even created. It is often used by artists and the training industry.

Both pre-sales and pre-order offers should be enriched with additional bonuses, in addition to a lower price, to appreciate and reward customer trust. These can be discounts on subsequent purchases, additional materials, behind-the-scenes tidbits or membership in special groups.

By the way – have you joined digitalian yet ?

11. Reward first-time customers who purchase your product
Each of us likes gifts. Offer your customers a gift, discount, coupon after they make a purchase from you . Not only will you improve your customer relations, but you will get rid of promotional items. And free up space for more.

How to increase sales in your online store: Reward the first customers who buy the product

To heat things up a bit, offer this gift only to first-time buyers. Use a quantity or time-based (premiere) offer for this purpose – as Huawei did.

12. Colors matter
Colors and sales psychology are closely linked. Also on the web. Hubspot research shows that using strong, warm colors – like red, yellow or orange – in CTA buttons can increase the chance of a click by up to 21%!

It's worth taking this into account. However, more important is the fact that this button stands out from the rest of the page. Exactly like on the page of my agency's client, Drogeria Pigment .