Development of ecological production - shoes made from mushrooms from Adidas

[zakiyatasnim]

Adidas is developing a plant-based artificial leather for use in footwear. The material, which the company is working on with partners, will be made from mushroom mycelium. The new alternative is one of the company's sustainability initiatives. Next year, Adidas will move towards even more environmentally friendly production.



The sportswear manufacturer said it is working on a new material — plant-based leather made from mushroom mycelium. The company has not yet announced when shoes made from the material will hit stores.

In 2020, Adidas released a vegan version of its Stan Smith sneakers and pledged to ban the use of fur in its products.

The new material is part of Adidas' sustainability initiatives. The company has set a goal to eliminate plastic waste. According to Adidas, in 2020 it created 15 million pairs of sneakers from recycled plastic and plans to increase that number to 17 million next year.

According to the company, the plastic from which the shoes were made was collected from beaches and coastal areas.

in 2017 with the Ultraboost Parley version of the shoe. The shoe was made using thread made from ocean-sourced plastic waste, which was incorporated into the shoe's laces, sole, and toe box.

Adidas has also begun developing a new material made from recycled cotton and is already adding recycled polyester to its product line. The company recently announced that more than 60% of its range paraguay number data will be made from alternative materials from 2021.

For several years, the footwear industry has been moving towards more environmentally friendly production.

Adidas and new shoe maker Allbirds are the most active in this direction. The companies are even jointly developing low-carbon shoes.

Recently, Everlane and Nike have also joined in producing more environmentally friendly shoes.

The reason for this trend lies in the popularity of sneakers, especially in the US, where they are often considered a status symbol.

According to Adidas board member and CEO Eric Liedtke, creating more environmentally friendly shoes is a logical start, given the difficulties of the production process.

"Shoe production is the most difficult task," he said. "And it needs to be done first to establish an advantage. Or to set a certain standard that will be extended to all products."