Supply of household appliances at factory prices

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Clarity
Communicate with your audience in a language they understand. No wording should appear ambiguous or unclear.

The most effective pages are those whose content is structured according to the sales consultant's communication scheme. First, the product the company offers is indicated, then its advantages are described, then the tasks it solves, then the value of the offer is confirmed - with reviews, for example. However, it is important not to be too intrusive, to maintain a uniform, calm tone of presentation, and to visually illustrate important information.

The text should be completely clear, starting with the headings. For example, if you offer home appliances, then write it like this: "Supply of home appliances." And if you are engaged in cleaning apartments and offices, territories, then a good title is "Cleaning services." General and cliched phrases like "Use our services" do not cell phone database bring any effect. They do not reveal the essence of the offer and do not coincide with the tasks described in the advertisements. The user will close the page, feeling deceived.

The title should also be duplicated with an image. This way, you will attract the attention of not only those who read the text, but also those who perceive information better visually. For example, next to the title “Supply of household appliances,” place a photo of some household appliance, or the cleaning process – in the case of the landing page title “Cleaning services.” The best option is to add your real photos.

Landing page clarity

Convenience
At the beginning of the page, describe the value of your offer, the benefits of the product and working with you. This will attract the attention of a potential client and encourage him to choose this particular product or service from all the offers.

Examples :


"Delivery of household appliances on the day of order";

"Supply of household appliances with deferred payment";

"Supply of household appliances with free delivery."

Of course, it is not enough to simply keep the user on the page – it is important that he takes the next step in the sales funnel, namely:

Made a call to the company.

Filled out an application to purchase a product/service using the form.

Wrote a message in the chat.

Sent an email to the company.

Actually, this is why it is necessary to ensure ease of operation. Namely:

Make buttons stand out with specific text.

Minimize the number of fields in contact forms.

Make page navigation easy.

Work out different ways of performing the target action.