If the site format is not displayed correctly in the user's chosen browser, it is unlikely that the user will stay on your portal for more than a few seconds. Of course, it is easier for the visitor to close your site and find another one than to open (or install) a new browser and continue trying.
It is not enough to design a site for a couple of popular browsers, because then the risks of incorrect display of your resource will be too high. Real professionals try to cover not only all the top browsers, but also several not very popular ones.
Misunderstanding of the target audience
The design of the site should match the furniture manufacturers in usa email list content and resonate with the target audience. If an avid fisherman visits a store's website to choose a new fishing rod and sees a peach background, pink font with monograms and large daisies all around the perimeter, then he will probably at least consider it strange, and at most - go looking for another resource.
Some customers want the website design to fully correspond to the picture they have in their head, even if it absolutely does not match the published materials. And sometimes they are not even tried to change their minds: what difference does it make what design to make if it is paid for?
The main reference point in the process of website development should still be the potential visitor, not the customer. The design, structure, and navigation of the website should be convenient and understandable for the target audience. The wishes of the website customer, of course, should be taken into account, but only if they coincide with the needs and expectations of the target audience.
Read also!
"E-mail Marketing Strategies for B2B: Rules and Stages of Creation"
Read more
Content issues
The content part is the core of the site, everything else is just elements of its shell. If the content is poorly prepared or designed, visitors will immediately notice it. Let's list the problems that should be avoided when composing the content part:
Publishing a continuous text without paragraphs, lists or headings.
Non-original content , articles copied from other sites (this also negatively affects the promotion of the resource).
Unverified or unupdated information.
Too little or too much published material.
Errors .
If you think that you can create a super site with a beautiful design, easy navigation and content copied from competitors, then you are deeply mistaken. Remember that content (texts, photos, audio or video files) is what the user visits your portal for.
Slow download speed
This phenomenon occurs on many sites, and even resources belonging to large companies are no exception. Low speed may be a consequence of long loading of high-quality images posted on the site, or a banal programming error.
During the development process, you need to decide whether you really need the highest resolution photos on your site and whether you are willing to sacrifice loading speed for this. If you still want the user to be able to see even the smallest detail in your photos, try uploading an optimized image to the site and adding a higher quality copy as a pop-up window or in a separate tab.
Don't forget that time is the most valuable resource and few people want to waste it waiting.
Lack of cross-browser compatibility
-
- Posts: 274
- Joined: Mon Dec 23, 2024 3:42 am