Low quality visual content

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Put yourself in the visitor's shoes and try to find the information you need. How easy was it? This will help you understand what needs to be corrected.

High-quality images increase user interest. In 1986, the University of Minnesota Management Information Systems Research Center conducted a survey with 3M. The results showed that presentations with images were more than 40% more effective than those with text alone.

Poor quality visuals will reduce interest in the site and limit its development. Marketing professionals insist on high-quality and unique illustrations, as both the attention of site visitors and its gmx email list citation in other systems depend on them. And with the help of search engine optimization (SEO), you can select tags and improve the entire process.

Bad colors
The color scheme is one of the factors that influences sales made on the site. A huge number of different studies have been conducted on the topic of the influence of visual perception. Today, developing your own brand is of particular importance in business. You need to not only stand out from your competitors, but also be in demand among buyers.

If the colors on the site are not chosen correctly, it will be difficult to regain the audience's interest. It is necessary to define an idea for your consumers and remember that each brand has its own solutions. Therefore, it is very important that the color scheme on the site is chosen correctly.

Your site is hard to find
If your resource can't be found, then don't expect sales from it. When creating a website, you need to know the basics of how search engines work. Do they find your page easily? If so, your potential customers can too.

It has been proven in practice that a great domain name that reflects the essence of your business will become your ally. You also need to optimize the titles and use keywords correctly in the content.

10 Main Reasons Why a Website Doesn't Sell

Outdated information
Websites that look outdated do not attract the interest of potential customers. Check the copyright date, how long ago did you change it? Visitors are always looking for new information that the company has to present. Your job is to update the content that has already been created and constantly add fresh materials.