Gain a competitive edge with local strategies.

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Use these Google gifts to map your query space, expand your keyword lists, and produce content that touches on multiple topics.

Want to see how you can do it all STAT? Book your personalized walkthrough below!
As competitive as local search is, it’s no longer a benin number data question of whether you should optimize for local – it’s how soon. And when your goal is to get your online customers to visit your location IRL, your strategy needs to be the real deal.

That’s why we asked Christina Miazgowicz, Senior SEO Account Manager at Seer Interactive, to give us her tried-and-true guide to local optimization. Christina is a local search wizard who spoke at City Crawl Austin and blew us all away with her insights.

It goes without saying (but we're saying it anyway) that search engines provide relevant, location-based results for a business's products or services. This way, the searcher gets results that are well localized.

We already know that Google leverages factors like name, address, and phone number to surface local businesses. But it’s also a good idea if a website is crawlable, has a decent collection of references, and a steady stream of backlinks. Does your site have a decent ranking? It should. Bonus points if there are ads in place.

If that sounds like a lot, fear not—you have an expert on your side. Thanks to Christina’s Buffett of Takeaways, you’ll learn how to collect local search data, analyze your insights to figure out where you stand in the search landscape, and develop a local search strategy that works for you and your data.