”in addition, the person responsible for the project'

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In this strategy, it was important to also produce, in addition to attraction content — which is what resolves doubts or becomes references in web searches —, content that would make the persona go to the consideration phase. Why did rodobens become a success story? Rodobens is today a success story due to its engagement and commitment to the strategy created by rock content, and for strictly following the performance guidelines of this strategy.

Also, by having this insight, as marketing analyst mirna alvarenga cyprus whatsapp data says.Mirna alvarenga“and because it is a qualitative strategy, measuring the results is a difficult task, however, it is essential so that the effectiveness of the action can be recognized and debated within the company. And, in addition to all this, it is very important to have a good crm and automation tool, and to have people dedicated to the project, with technical knowledge about the strategy.

s success at rock content, ana paula viana, states:ana paula vianawhat were the results achieved throughout the process?The rock content team, with senior customer success analyst ana paula viana, worked to develop a strategy especially for the needs of the rodobens company, and the result was the following: the blog is a reference in the financial sector and the seo strategy was designed to achieve organic traffic that met expectations and needs from rodobens.