Why videos? Just why is it that videos capture people’s attention in such a significant way? There are a few factors worth keeping in mind: Videos stand out. In a sea of text, a bright video box will show up better. It catches the eye and encourages people to stop scrolling for a moment to see what is going on.
Videos are easier to understand. Only a relatively small portion of singapore telegram data the population best intake information through reading and writing—the two tent poles of social media content. Many visual learners will jump at the chance to shake things up a little bit with a good video. Videos provide a passive experience.
“passive,” admittedly is not a word that marketers like to hear. In this case, however, it can be a good thing. People get a lot of information from social media, but they don’t necessarily log on with that purpose in mind. They want to relax and enjoy a stress-relieving experience.