How to manage GDPR consent for our newsletters? We discussed the topic with lawyer Antonino Polimeni of Polimeni.Legal , an expert in web law.
Very interesting interview, to understand in a practical way how we should behave with consents in our email marketing.
Table of Contents:
What is GDPR
What is needed to be GDPR compliant
Privacy Policy
Informed consent collection
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GDPR newsletter: consent management
Special case: when consent is not required GDPR newsletter
GDPR newsletter: Q&A
1. I collected data on external portals, can I use them?
2. Who purchased from e-commerce before the GDPR? What to do?
3. Is there mandatory consent?
GDPR newsletter: when to renew consent
If you prefer the video version of the interview, here it is:
GDPR Newsletter Consent - What to Do
Q&A on the topic of GDPR consent newsletter with vnpay data lawyer Antonino Polimeni, expert in web law.
What is GDPR
Before thinking about how to collect consent in accordance with the law to send newsletters , let's stop for a moment and understand in detail what GDPR means .