Check out 10 simple tips to achieve success in your Digital Marketing campaigns and avoid negative effects!
Currently, most of Brazilian society makes constant use of technological devices, such as smartphones and the internet. There are already more than 130 million Brazilians who have mobile phones, which corresponds to more than 70% of the population. In addition, more than 120 million people have access to the internet in our country, considering internet cafes, companies, schools and homes.
Therefore, a good marketing strategy is to use emails and SMS to reach your target audience quickly and efficiently. However, it is necessary to take certain precautions so that the use of these tools does not have a negative impact on the recipient of the messages, ceasing to be a hero and becoming a great villain!
Check out 10 simple tips to achieve success in your campaigns and avoid negative effects!
Email Marketing
Choose a catchy title that will be interesting to your new zealand mobile database target audience.
Avoid emails with very long texts, as they can be considered tiring.
Make a periodic plan and choose an intermediate sending frequency: don't bombard your recipients' email inboxes or run the risk of your name being forgotten.
Always insert links that lead to your website and/or your page on a social network.
Try to send relevant content and, preferably, content that offers some benefit to your target audience.
Give the recipient the option to stop receiving your marketing messages, which shows respect and seriousness.
SMS
As the space for a message is limited, be concise and direct, avoiding using more than 160 characters.
Always include your name and number in the text to ensure that the recipient remembers the information received.
Send messages on weekdays and during business hours.
Include a “Shorten URL” that takes the voter to your page, which allows you to track the number of hits. You can log in to a Google account (such as Gmail) and use the website www . goo . gl to get the shortened addresses.