Each Call to Action draws attention in a different way and with different objectives, which one is yours?
Make sure there's uniformity in color and design across your Call to mom database Action buttons. You need to get your users used to the fact that this is where they should click to take the next step.
Also consider the size of these buttons ; they need to stand out and be visible so your value proposition doesn't go unnoticed.
A button is a button
Don't get too creative. We want the button to look and feel like a button so people know they can click it and achieve our stated goal.
You can experiment with the button design by adding relief, shadows and contrasts, without ceasing to make it what it is.
Payoneer, on its site, decided to get straight to the point and simply place a “Sign Up” button inside an orange box that can only be a button.