According to G2’s recent B2B Sales and Marketing report , 92% of B2B buyers are more likely to purchase after hearing a positive review about a company.
The point here is that you need to provide exceptional service to all existing customers to acquire new customers effortlessly.
For any logistics business, having a real-time tracking feature on your website is of utmost importance. For starters, it helps make your logistics services more marketable and improves the shipment tracking process for goods in motion.
Image Source: ITthinkLogisitcs
Additionally, real-time tracking helps reassure your customers about the movement of christian churches email list their packages by keeping them updated on the current status of their shipment.
Therefore, if your logistics business does not yet have a real-time tracking feature, you need to develop and implement it on your website as soon as possible.
Offer competitive prices
While this isn’t exactly a marketing strategy, offering competitive prices can help you acquire more customers and increase your business’s overall revenue.
You see, the logistics market is highly competitive. To survive, logistics companies often reduce prices with lucrative offers like express air freight , ocean freight, same day delivery, etc., at regular rates for a limited period to attract more customers.
To do the same, you will need to focus on reducing operational costs. One way to do this is to integrate the latest logistics tools and technologies, which directly help reduce expenses.
Once you reduce your operating costs, you can start offering competitive prices without compromising the quality of your services.