Representation by area

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Business format franchising
Here the franchisor offers the franchisee all its know-how by transmitting information that does not only concern the marketing of products or services, but the entire parent company, including what concerns the location of the business, the uniforms worn by the staff, the customer service methods, the promotion and advertising strategies .

Depending on how the system is organised, we then have:

Direct Franchising
Multiple Franchising
Master Franchising

Learn more here: How to Create a Franchise physician data Format from Scratch.

Direct Franchising
The contract in question, which is signed directly by the franchisor with the franchisee, is the most widely used and easy to put into practice if you want to start a franchising business.

Once the agreement is signed, the franchisor provides the franchisee with the services included in the contract, checks that everything is working correctly and offers the licensee the possibility of using employee training, assistance and consultancy, an accounting and advertising service.