The rise of interactive emails: what you need to know

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Related: how to use email promo codes in getresponse provide an extra incentive free shipping example of combatting shopping cart abandonment image source: pinterest you don’t have to give out discount codes to encourage purchase completion. Instead, you can provide any kind of incentive that helps your lost customers commit to your product recover abandoned carts. For example, you could offer free shipping or a small gift. In fact, unexpected shipping costs are among the top reasons for cart abandonment.

That’s why something as simple as free chinese overseas africa number user list shipping can significantly increase your conversion rates. At the same time, you don’t even have to lose money on the logistics — the final price of the product usually already includes most of the delivery and shipment costs for the merchant. Include a clever subject line various subject line examples of powerful abandoned carts there is a lot of debate over what makes a good subject line. Many copywriters think short snappy subject lines work best, but our own research and statistical data analysis from thousands of emails sent through our services show that longer subject lines actually get more opens than shorter ones.

In fact, length is just a small part of the bigger picture. What really separates a good subject line from an outstanding one is clarity: your end goal should always be to ensure that your subject reveals just enough detail of what the message is all about — not too much, not too little. What we do suggest is that the subject line makes it clear what your email is about. If you have done your market research right and understand your audience, you will be sending only relevant emails to a quality list of subscribers.