Why you need to improve conversions

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Three important concepts for improving conversions There are three key points to keep in mind when trying to improve conversions. Let's go through them one by one. Conversion Improvement Approach 1: Assess the situation and then take action The important thing to note before taking any measures is to make a hypothesis of "how much the measures are likely to improve conversions." This is because even if you improve the inquiry form, if the number of users who reach the inquiry page in the first place is small, there will only be a small change in the next step, the number of business negotiations and contracts.


Conversion Improvement To properly identify philippines telegram data the areas where improvement is most likely to occur, it is essential to conduct analysis using an analysis tool such as Google Analytics. Specifically, check the following items: 1. Traffic count First, check the number of pageviews, sessions, and users for the entire site and for each page. Google Analytics > Acquisition > All Traffic > Channels Conversion Improvement 2. Number of transitions to the goal page You can check the number of transitions to the "conversion page" you set up in advance.


The conversion page here is "inquiry," "request for information," "purchase completion," etc. This will tell you the number of visitors from your site to your conversion page, so you can check which pages leading up to the conversion have the highest bounce rates. Google Analytics > Conversion > Goals > Funnel Conversion Improvement 3. Number of inquiries from the target page As with the number of transitions to your goal page, you can check the number of actual conversions from your inquiry page by going to Google Analytics > Conversions > Goals > Funnel.