iOS and macOS users?

Unite professionals to advance email dataset knowledge globally.
Post Reply
sumaiyakhatun26
Posts: 164
Joined: Sun Dec 22, 2024 8:33 am

iOS and macOS users?

Post by sumaiyakhatun26 »

In many articles you may come across the advice that it is worth targeting Apple users as those with a higher wallet. This is indeed one method, but you have to answer the question of how rich people you want to reach.

Personally, I'm not a fan of this type of targeting.

I believe that consumer goods – for example, expensive clothes – are worth promoting using this method. However, basing the targeting of apartment buildings in luxury districts or cars based on such a criterion is not a good solution. A wealthy person does not immediately become an Apple user.



Bourgeois interests
Do you play golf? Or maybe polo? Me neither. I don't visit sites about that subject uae rcs data matter, nor do I like Facebook profiles.

What's the moral of this? There are interests that are associated with a specific social group or status. This isn't the most accurate method described, but it's definitely worth testing in one set of ads.



That's all from me. At least for now – eventually, the really good options will open up to you when you start using, for example, Custom Audiences. But that's a topic for another time.
Post Reply