Videos from TikTok can be posted in Shorts, your Telegram channel or as a VK story. And an influencer's advertising post is best posted on your website. As practice shows, bloggers are usually not against such publications.
Types of advertising from bloggers
Direct mention
This is the simplest and cheapest format. The influencer posts a post, story or reel in which he talks about the company and its product. This way, you can advertise a certain product or announce an upcoming promotion.
Rubric from sponsor
The blogger posts useful content and represents the brand as a sponsor. This is how the intensive courses of the “Learn Daytime Makeup in Three Days” plan work, in which the influencer talks about the advertiser’s decorative cosmetics.
Integration
The blogger naturally integrates advertising into their daily content. For example, they post a story about dinner and natively show products from a certain company. Or they post a video about skin care and advertise face cream.
Content support
The advertiser pays the blogger to create interesting chile telegram data content for the brand account. The company posts such materials on its page, and the blogger reposts them.
A type of content support is takeover. The point is that a blogger runs a brand account for a certain period of time (for example, 2 months or 10 days): posts, uploads stories, conducts live broadcasts and communicates with the audience.
Review
The customer sends the blogger a sample of the product, and the blogger makes a video in which he opens the package, shows the product to his subscribers, talks about its use and demonstrates how it works.
The brand prepares the content on its own, and the influencer posts it on their account on behalf of the advertiser. This could be an expert article or a thematic post.
Collaboration
This is a collaboration between a brand and an influencer. Together they create a new product, such as a line of fashionable clothes or cosmetics. Example: Dima Bilan collaborated with Oriflame to release Excite by Dima Bilan eau de toilette.