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What should happen is proactive action, which only happens when the company learns from its mistakes and becomes an empathetic business, which puts itself in its customers' shoes before something worse happens. Educate customersAll customer questions must be answered promptly, preferably in a humanized way, since personalization is a frequent demand in service channels.

Document this contact for future calls — write algeria whatsapp data down, categorize, and quantify common questions and complaints, as well as where they occur. This data will serve as the basis for a support plan, so that the customer does not have to explain again everything that occurred in the previous contact. To do this, have a system that integrates the information, preferably in the cloud, to promote collaboration and the provision of data in real time.

Another way to educate customers is to provide relevant content to address the public's concerns and possible pain points before they arise. Content Marketing is an excellent tool for this, and also increases contact points and the chances of your brand being found in search engines. At the same time, look for smarter customer support options.