3. Plan and run your Instagram giveaway or contest

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For the most part, these are one in the same. However, some brands choose to create more in-depth contests, where entrants are asked to put their best foot forward and a winner is selected by their performance.

A giveaway, though, has a randomly-selected entrant win the prize.

The next thing to consider is how users will enter your Instagram fantuan data contest. Think back to the examples we shared above. Which contest or giveaway type falls most in line with your main goal or objective?

Whatever you decide, make sure it’s easy for people to enter your contest. No one is going to enter a contest that requires them to do a lot of work–people want your entry process to be simple and easy.

Once you decide the best entry method for your contest, it’s time to start planning out the rest of the details.

First, determine how long your Instagram contest will last. How many days will your audience have to enter? Make sure that deadline is predetermined and that you clearly let your audience know when entering will end.

Second, are you going to use a hashtag for your campaign? Whether you have people post photos with that hashtag or ask them to use it in the comments, creating a campaign-specific hashtag that no one else is using is a good idea. This way, you’ll be able to tell the contest entries from regular posts about your brand.