Although SEO is part of inbound marketing which means marketing through unpaid channels

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One of the basic KPIs (key performance indicators) when evaluating your website's search engine optimization will be the increase in organic traffic, which most projects track in Google Analytics.

Another great analytics tool is Collabim 's Keyword History tracking tool , which can reveal positive or negative trends in the dataset you're tracking at a glance.

Set up Google Search Console and use it, it's a great tool to monitor your website's SEO performance and how to further optimize it. The same goes for individual pages.
Google Search console is a great tool that will help you ukraine phone number list with both on-site and off-site SEO and it's mostly free.
Google Search Console is a great tool for webmasters that will alert you to indexing issues, report errors, keywords, and now speed. Last but not least, you will find out what phrases are bringing you traffic from Google (which you won't find out from Google Analytics ). In Google Search Console, you can also connect your sitemap and check its functionality and indexing of the pages that are published in the sitemap.

How to do SEO: where and how to start?
it does not mean that it is free . SEO is not cheap or investment-friendly. For a new project (a newly created website), it is recommended to do a keyword analysis , which will serve as a future strategy design and other marketing activities - the analysis is in the tens of thousands. For existing projects, one should not forget to analyze the current state of technical SEO and on-page factors . Based on these two underlying analyses, you can estimate further steps and thus investments in optimization . The costs of such a basic SEO set-up of an e-shop can easily be 300,000 CZK over a few months.