This is how the QR Code works

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The operation of this technology is very simple: each QR Code has an associated destination , that is, reading it will direct you to a link or perform some action, such as, for example, sending a message.

Based on this, companies have explored various possibilities for applying the code, mainly with the proposal of allowing greater interactivity with the consumer.

With the new relationship characteristics of brands with the public germany phone number list and the greater need for proximity, the QR Code has become a powerful engagement tool.

Today's consumer always wants something more than just a product or service, and in response to that search, this innovation generates interactivity and that feeling that you are offering something "for free."

In addition to this idea of ​​interactivity and offering, another important point concerns the audience that can use this action. Many people already have the possibility of simply pointing the camera at the code and exploring new content. You've probably done this in a restaurant!