Car advertising focuses on luxury design, safety features and great driving experience. 1.2. Types of advertising Ads are classified based on various criteria, including: a) According to the target: Product/service advertising: Aims to increase sales. Brand advertising: Aims to build image and raise brand awareness.
b) By media channel: Traditional advertising: TV, radio, newspapers, magazines, outdoor billboards. Digital advertising: Website, social media, search engines, email marketing, mobile advertising. c) By form: Text advertising: Uses words to convey a message. Image advertising: Use images, videos, graphics to attract attention.
Audio advertising: Use music, voiceover iraq whatsapp number data to create an impression. Interactive Ads: Allow users to interact with ads, such as games, surveys, apps. For example: Coca-Cola TV advertising often focuses on building a brand image associated with freshness, dynamism and fun.
Shopee social media advertising often focuses on promotions and discounts to boost sales. 1.3. Modern advertising trends In the digital age, advertising is changing at a rapid pace. Some of the prominent trends include: Personalization: Ads are tailored to individual interests, needs, and behaviors.
Engagement: Ads that encourage users to engage, interact, and share. Video: Video is becoming the most popular form of advertising, especially on social media and mobile. Mobile: Mobile advertising is growing rapidly due to the popularity of smartphones.
Helping them make informed purchasing decisions
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