What is a creator account on Instagram?

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If you’re an Instagram creator and you’re still using your personal account to share content, you might be missing out on some great features that come with an Instagram creator account.

In this post, we’ll discuss what Instagram creator accounts are, who might use them and the differences and similarities between creator, business and personal accounts.

Instagram creator accounts are public, professional accounts specifically for content creators who make their living through creating and sharing content online. This includes, but is not limited to, photographers, videographers, models, artists and influencers.

With the rise of a creator economy, it’s important to have an account that reflects who you are and what you offer.

If you use Instagram to share your creativity and build a following around your work, then an Instagram creator account (rather than a public personal account) might be right for you.