In the consumer marketplace alone (excluding B2B marketplaces), approximately 100 additional marketplaces have emerged in the last two years. These include both new and established providers. This represents a 40% growth in the marketplace world over the past two years. Detailed insights into the current marketplace world can be found in the new study " The Marketplace World 2022 " by gominga.
It's no longer a secret: COVID-19 has highlighted the relevance of user-generated fusion database content in the form of ratings. User-generated content (UGC) in the form of ratings, reviews, and Q&A have long been an integral part of online and platform businesses. These not only serve as a trust factor and social proof amplifier, but also help differentiate a company from the competition. Studies even clearly show that potential customers trust ratings more than the marketing or advertising of the company itself.
Why Customer Experience Management
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