There are two most common methods

[suchona.kani.z]

But that's not what today's article is about. Let's assume that you are using a regular IP address, known as a dedicated IP, and you would like to warm it up.


The first method falls into the “do it yourself” category. It involves starting with a small number of emails and gradually increasing them . It is important to demonstrate during this time that you are only sending relevant, high-quality, and useful content to your recipients.

We recommend that you carefully plan in advance, at least for the first month of this effort, how many emails you will send each day, to whom, and what they will contain. This way, over time, you will build a positive reputation, thanks to which fewer and fewer messages will end up in the spam bin.

Learn to write emails that recipients will love

Download the free email copywriting guide and have the principles belgium email list of effective email texts and tips proven in practice all together.

Download MANUAL
Assisted IP warm-up
Standard IP warm-up is a hassle that costs a lot of time and effort. This method only costs money. It is an automated process where you entrust the increase in the credibility of an IP address to a specialized program, such as GetResponse MAX . It then evaluates how many emails you should send to your database based on the existing credibility and makes sure that you do not send too many unnecessarily.

And if you need to send a large number of emails from the very beginning, in which case many of them would normally end up in the trash, then as part of the assisted IP warm-up, only an adequate number of them will be sent, while the rest will automatically leave the shared IP address .

And as you continually build trust, the number of emails that go out from your shared address will also decrease, until you are trusted enough to send the required number of emails from your own IP address.