Multi-product ads are a type of ad that allows advertisers to display three products, or three different images of the same product, within a single ad unit. Each image has its own description and link, so you get more space and can drive traffic to multiple pages of your website with a single ad.
These changes mean it's going to be increasingly easier for online sellers to find an audience, and they could sell directly from Facebook or Twitter, without needing to have an gcash data online store elsewhere. If these social shopping experiments are successful, this could be huge!
What you can do:
The early bird catches the worm, so experiment with the new features and ad types as much as you can.
Pro tip: Why not read our complete guide to Facebook multi-product ads?
If you take a look at Facebook's news feed in 2014, you'll see how video has grown massively to become one of the most viewed and shared content (ice bucket challenge anyone?).
The Rise of Video Content
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