The template service for quickly creating design projects in a portfolio needs new users who download the demo block, test the tools and buy the template.
The customer came with a specific desire to promote their product in Telegram. The task was to bring the target audience to the site, ensure the sending of demo blocks from the site basket and motivate further purchase. For this, they decided to use native advertising placement with bloggers in Telegram.
We studied 87 author channels about web design: blogs about working twitter data with Figma and other graphic editors, channels with cool features and subtleties of designers' work with clients, design trends and various practical benefits.
We launched advertising in four of the most targeted channels, selected based on the coincidence of our vision with the client's opinion. We tested several videos and texts with different approaches and topics. Offer - arrange your cases in a portfolio in 30 minutes.
How to attract more leads to test a product with subsequent purchase
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