2023 Social Media Marketing Trends for Architects

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Want to increase awareness of your services? Social media marketing for architects is a great way to showcase your work.

Architects are a type of artist whose canvas is a building. Since the work you do is visual, social media marketing for architects can be a very effective way to expand your network and raise awareness of your services.

Social media allows architects to connect with hundreds of usa phone number list thousands of local contacts. And because photos, videos, and gifs are so well represented on social media, it’s a great way to showcase your work and build new relationships.

But monitoring social media accounts can be a tedious task for architects. Using this marketing tactic effectively is important to make the time worthwhile.

We offer social media marketing tips for architects to help you establish yourself and get the most out of your online promotions and events.


As we turn the calendar to a new year, there are a few undeniable trends that architecture firms can’t ignore. Revamp your social media marketing strategy for architecture firms by making these adjustments to your existing tactics for the new year.

1. Add/Increase TikTok Engagement
If you're not already using TikTok for your business, it's time to consider adding it to your marketing mix. TikTok is experiencing a 61 percent increase in mentions year over year .

And many other social media platforms are adapting to stay relevant. Instagram launched Reels, which works much like TikTok videos. So if you haven’t signed up for a new social media channel yet, consider at least starting with Instagram Reels to learn more about how it works.