One of the best examples of A/B testing helping SaaS companies take off is Teamleader, a Belgian SaaS brand specializing in unified CRM, invoicing, and project planning platforms for SMBs.
Through rigorous A/B testing , Teamleader managed to increase free trial signups by 12.5%. These tests ranged from text improvements, extensive layout updates, and form optimizations that led to a 9.3% increase in conversions.
With this in mind, start incorporating A/B testing as part of your product testing plan and watch your business start to take off!
SaaS companies thrive on innovation, and innovation itself is about how many tests you run in a given cycle. Accelerate your testing and you can accelerate your SaaS innovation.
Pro tip:
Use A/B testing for business goals, not just for science. While “95% significant difference” is academically set as the default to declare the winning version, that’s not always the case when it comes to achieving your business goals.
Small incremental improvements (but not small increases like a 50-50 result or slightly better) are benefits pastors in the us email list you should consider when running tests.
Creating popups requires careful planning in terms of design and implementation, as its impact on your business is significant.
Did you know that these simple pop-ups have the potential to double your conversion rates, offering you numerous benefits? Pop-ups also have the potential to increase your email subscribers tenfold.
It is therefore essential to choose an industry-leading popup builder.
Wishpond is a platform that provides simple tools to help you generate leads and marketing automation used by over 5,000 businesses.
It allows you to create, publish, and A/B split test mobile responsive landing pages, as well as increase conversion rates with website popup forms.