Distribution Franchising Distribution Franchising

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In the franchising sector , this is the most widely used type of contract .
With distribution franchising, the franchisee is granted the advertising data right to use the brand identity of a parent company, sell the same products and use the same sign.

The advantages of distribution franchising are clear: the affiliate can enjoy the ownership of a commercial activity that can count on a loyal audience of consumers from the first day of opening who, already knowing the brand and the products it sells, will be more inclined to turn to it rather than another. In this way the new entrepreneur is already ahead with the marketing campaign, while in turn he agrees to pay the franchisor a percentage of the turnover .