Generating Phone Leads, Maximizing Sales

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whatsappseobd
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Joined: Tue Jan 07, 2025 4:51 am

Generating Phone Leads, Maximizing Sales

Post by whatsappseobd »

Internal Suppression Lists:
Maintain a live list of all opted-out/unsubscribed phone numbers and ensure no further contact.
Data Validation:
Implement a process to validate phone numbers upon collection (e.g., format, active status).
Review & Compliance Officer:
Designate an individual or team responsible for reviewing consent practices and ensuring ongoing compliance.
Regularly review new regulations and update practices accordingly.
2. SMS/WhatsApp Campaign Launch Checklist

Use this checklist before launching any new SMS or WhatsApp messaging campaign to ensure readiness and compliance.

Campaign Strategy:
Clear objective defined (e.g., lead capture, qualification, nurturing, sales).
Target audience segmented.
Specific Call-to-Action (CTA) identified.
Success metrics established (e.g., opt-in rate, CTR, conversion).
Consent & Compliance:
All recipients have explicit, verifiable consent kenya phone number data for this specific type of message.
DNC lists (if applicable) are scrubbed.
Message content complies with TCPA, GDPR, CASL, and carrier guidelines.
WhatsApp Business Policy is adhered to (if applicable, e.g., using HSMs for proactive messages).
Opt-out instructions are included and functional ("Reply STOP" for SMS).
Content & Creativity:
Message copy is concise, clear, and compelling.
Sender ID is recognizable (e.g., company name or short code).
Personalization tokens are correctly implemented.
Links (if any) are tracked and functional.
Rich media (for WhatsApp) is optimized and loads quickly.
Chatbot flows (for WhatsApp) are thoroughly tested, covering all paths and edge cases.
Fallback to human agent is clearly defined for chatbots.
Technical Setup:
SMS Gateway/WhatsApp Business API is correctly configured.
Integration with CRM/MAP is functional for data sync and automation.
Message limits (e.g., characters for SMS, media size for WhatsApp) are respected.
Automated responses (e.g., auto-reply to keywords) are tested.
Tracking parameters for links are set up.
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